Existing solutions require the use of tokens (hard, card, or soft) or biometrics. Both tokens and biometrics offer much greater security than passwords, but they are expensive and cumbersome. Biometrics and most tokens require additional hardware. Further, all token-based solutions require users to enter in codes manually. Lastly, existing solutions are a pain to install and maintain.
Toopher breaks through this barrier to adoption because it’s automated and simple. With even better security than existing solutions, Toopher does not require additional hardware or manual, discrete steps; you just leave your phone in your pocket. Additionally, Toopher is a breeze to install and setup. There are a lot of companies trying to solve the problem of online fraud and identity theft; and this is a great thing. However, we (as a society) have solved this problem a long time ago. We know there are three ways to authenticate your identity – what you KNOW (passwords), what you ARE (biometrics), and what you HAVE (keys).
The real problem isn’t how to solve online fraud and identity theft – the real problem lies in how to design a solution that businesses and consumers are willing to use. That’s the problem Toopher solves.